News
TCF-Compliance
Today, hyScore.io announced their approved status as the latest Vendor (ID 1201) to join IAB Europe’s Transparency and Consent framework (the Framework).
Statement: Spying advertising: File with 650,000 target group segments surfaced
Referring to the article “Spying advertising: File with 650,000 target group segments surfaced” in the news by german heise online from 08.06.2023.
What we currently know, we also have from the article of the heise editorial staff. You can read about what happened there.
hyScore is integrated in SmartStream.tv
SmartStream.tv has integrated hyScore.io Technology ACT to provide its customers with premium contextual targeting capabilities. hyScore.io and SmartStream.tv work together to provide fully privacy compliant and cookie-less based targeting ad segments in quality...
hyScore Contextual Segments available on Verve DSP
Contextual segments from hyScore are now available in the Verve DSP's (former Platform161 DSP) Contextual Marketplace. With the help of hyScore Advanced Contextual Technology (hyScore ACT), the advertising message is delivered exclusively in article environments and...
hyScore’s Contextual Segments on Active Agent Marketplace available
Exclusive contextual segments from hyScore are available in the Active Agent DSP’s Contextual Marketplace.
hyScore Cookie-less Contextual Targeting now available on Xandr Curate
A platform enabling advertisers to package supply across sellers and bundle it with contextual data hyScore, the contextual targeting technology company has partnered with Xandr Curate, AT&T’s advanced advertising marketplace, to offer semantic programmatic...