News
hyScore Contextual Segments available on Verve DSP
Contextual segments from hyScore are now available in the Verve DSP's (former Platform161 DSP) Contextual Marketplace. With the help of hyScore Advanced Contextual Technology (hyScore ACT), the advertising message is delivered exclusively in article environments and...
hyScore’s Contextual Segments on Active Agent Marketplace available
Exclusive contextual segments from hyScore are available in the Active Agent DSP’s Contextual Marketplace.
hyScore Cookie-less Contextual Targeting now available on Xandr Curate
A platform enabling advertisers to package supply across sellers and bundle it with contextual data hyScore, the contextual targeting technology company has partnered with Xandr Curate, AT&T’s advanced advertising marketplace, to offer semantic programmatic...
APPLE’S SAFARI NOW BLOCK THIRD-PARTY COOKIES
CONTEXTUAL TARGETING – ONE WAY TO MITIGATE THE EFFECTS OF THIRD-PARTY COOKIE BLOCKING FOR THE ADVERTISING INDUSTRY
SUPPORT OF AGOF QUALIFIED INVENTORY (AQI)
In coordination with agof, hyScore integrated the aqi service into hyScore|analyze.
HOW WE DEAL WITH CORONA
It is the responsibility of all of us to contribute as much as we can to contain the spread of SARS-CoV-2/COVID-19.