Use hyScore's extensive Contextual Suite for your online display, native or video advertising campaigns.
hyScore|ACTinsights
ACTinsights (ACTi) provides a deep intel for your online ad campaigns. Start to allocate and optimize your budget wisely and based on real knowledge.
hyScore|ACT
Advance Contextual Targeting (ACT) enables you to reach consumers at the exact moment they are reading an article of interest or making a buying decision. To be used natively in multiple platforms or available via PMP deal method.
Available as ACTvideo for InStream-Video Advertising too.
SEE, UNDERSTAND, LEARN & IMPROVE! SAVE MONEY!
Identify in which environment media campaigns are delivered. See if they are shown in a brand safe environment or on which content your adverts are displayed – all on a single full-string URL level or video content id.
STEP 2: ACTIVATION
Activate your generic or custom targeting segments through major marketing platforms via our direct or indirect integrations (Marketplaces, Platform DSP Seats or private Deals).
STEP 3: OPTIMIZE
Excluding non performing marketing channels and placements, adjust segments or data-stream, black- or whitelists, re-allocate budgets (see ACTinsights)
STEP 4: ROLL-OUT & SCALE
Extend performing environments and contents URLs or video id, create additional segments and scale the best performing and suitable campaign channels.
hyScore|ACTvideo
ACTvideo (ACTv) provides a video and audio analysis tool, where Publishers and Video SSPs can analyze their content to offer a contextual targeting for InStream-Video to Brands and Online Marketing Agencies.
Wouldn’t it be nice to run finally on really brand safe environments.
hyScore|ACTanalyze
ACTanalyze (ACTa) provides the do-it-yourself kit for your developers. Use our API-service, easily accessible via Amazon’s AWS Marketplace to start instantly to analyze URLs and get in real-time informations e.g. like weighted and scored IAB categories, keywords, sentiment, and more.
